
Serendipity’s mission is to delight our customers with flattering fashions designed for real women and provide options to enhance the beauty and personal style of every individual and all at incredible, affordable prices.
For more than 18 years, Serendipity's visionary owners have been designing and manufacturing the Serendipity private label clothing styles with exclusive fabrics and building a clientele of local Maui customers, visitors, and Hollywood Celebrities!
The local owners have enormous pride and integrity in their company and it is the key to everything they do. Nothing but the best! This philosophy filters down through every aspect of their business. “We really listen to our clientele and incorporate that feedback into our upcoming product lines.”
From casual separates for strolling the beach, to elegant and timeless dresses for those special occasions, Serendipity’s unique, sophisticated clothing styles are made to fit real women. Fall in love with one of Serendipity’s distinctive fabrics, and you will find it in an array of dresses, tops, skirts, and pants in sizes from extra small to plus size 3X. Stunning designs available only through Serendipity.
Today there are five Serendipity Clothing Boutiques and an expansive Furniture Gallery located on the beautiful island of Maui.


